Choosing the right red

Now that you’ve determined the undertone of your skin, choosing your perfect red is the next step. 

Liz Kelsh from Max Factor informs us “The general rule is cool-toned reds look good on cool-toned skin and warm reds look good on warm-toned skin and neutral reds look great on everyone.”

“It’s also good to note that blue reds have the bonus of making teeth look whiter,” mentions Liz.

Anne from Clarins adds that for those who have warm undertoned skin you “Can usually wear any colour red, and it will bring out certain elements to the skin.” You can wear lipsticks with either an “Orange or blue” undertone. 

Anne adds that orange undertoned lipsticks aren’t the most flattering for those with a cool undertone, so you should “Steer towards a pink-based/blue-based red.”

Cool Toned Skin 

Liz from Max Factor informs us that the general rule of thumb is cool-toned red lipsticks are suited to cool-toned skin, “However, rules are meant to be broken and although a blue-red will look more at home on cool-toned skin, an orange-red will pop a lot more if you want to make a statement!”

While Anne from Clarins adds that a “Cooler undertone reflects pink, so you should use the colour opposite which is either a yellow-based or peachy based.”

WARM TONED SKIN

Anne Salem continues to explain that for those with a warm undertone, you can “Usually wear any colour red and it will bring out certain elements to the skin.”

Those with a warm undertone can wear orange or blue undertoned red lipsticks, it’s also important to note what type of look you’re going for. 

Anne details that, “For a dramatic look a matte velvet can be impactful” whilst for “A low key casual look opt for a sheer or gloss!” Making special mention that “Clarins offer 3 finishes in all their shades and are easy to apply while nourishing the lips with plant-based ingredients.”

Neutral toned Skin

Those with neutral undertoned skin “Tend to appear sallow if they wear an orange undertone (lipstick)” tells Anne from Clarins. While a “True red, or fire engine red is the ultimate red as it’s a mix between the orange and blue undertone,” which is best suited to those with warm or neutral skin undertone. 

“My all-time favourite true red is from the Max Factor Colour Elixir Range Called Ruby Tuesday, as it’s a moisturising lipstick that transforms your lips if worn for seven days and being a true red it looks great on every skin tone. So if your new to red or still not sure of your skin tone this is a great lipstick to start with,” says Liz from Max Factor.